Fertility after 35 needs a different level of support.
OVUM is designed for women navigating complex fertility journeys — not general wellbeing.
WHY TARGETED NUTRITION MATTERS AFTER 35
As we move through our 30s:
- nutrient demands increase
- oxidative pressure rises
- hormonal resilience shifts
- egg development becomes more sensitive to physiology
Generic prenatals support general health.
They don’t always support fertility physiology at this stage.

WHY MOST SUPPLEMENTS DON’T CHANGE OUTCOMES
Common problems:
- under-dosed nutrients
- generic formulations
- not designed for 35+ fertility
- not designed for IVF / complex journeys
- taken without strategy
So women take more…
without knowing if it’s the right support.
WHY WE CHOSE OVUM
Because it’s:
- fertility-specific
- clinically dosed
- designed for reproductive physiology
- aligned with the population we support
It’s built for:
- egg quality support
- hormonal stability
- mitochondrial function
- pre-conception preparation
- IVF readiness
WHO THIS IS FOR
Women who:
- are 35+
- have experienced IVF cycles
- have recurrent loss
- have prolonged unexplained infertility
- want targeted reproductive support
WHO THIS ISN'T FOR
Not needed when:
- nutrition is already optimal
- another physiological priority matters first
- supplements aren’t the main driver
Again: We assess first.
HOW WE USE IT INSIDE FERTILITY-FIT
we consider:
- fertility history
- hormonal profile
- nutritional patterns
- cycle physiology
- overall plan
Then decide whether OVUM is appropriate.
Explore OVUM through our practitioner partnership
Used intentionally.
Guided clinically.
Never by guesswork.
Start by understanding what your body needs — then decide what support actually makes sense.
Used as part of a personalised fertility strategy.
Not required for everyone.
Always guided by assessment first.
Supplements are never the plan. They’re the support.
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